Audio By Carbonatix
Feel like getting super depressed and then slightly annoyed during your Thursday afternoon? Check out the artsy, four-minute mini-film the Miami-Dade Expressway Authority commissioned (presumably with your toll money) to get you to stop texting and driving.
The mini-epic isn’t specifically aimed at Miami drivers (which might explain why it looks like it certainly wasn’t shot here, and, uh, stars pretty white people), but is sponsored nationally by the MDX.
The ad was produced by Miami-based Ronin Advertising, whose website, much like this PSA, is unnecessarily moody and pretentious.
When news happens, Miami New Times is there —
Your support strengthens our coverage.
We’re aiming to raise $30,000 by December 31, so we can continue covering what matters most to you. If Miami New Times matters to you, please take action and contribute today, so when news happens, our reporters can be there.
Too bad they didn’t premier this thing at Cannes. It would have probably gotten a 10-minute standing ovation.
Follow Miami New Times on Facebook and Twitter @MiamiNewTimes.
